Modern, mobile, user-friendly
The new website of the Dentaurum Group is online!
The internet is constantly evolving. New trends and standards are emerging and things that were considered to be advanced on the World Wide Web yesterday are already outdated today. This particularly applies to the world of digital communication. Since the beginning of June 2014, the new website of the Dentaurum Group is online. In addition to user-friendliness, new content and adapting the website to mobile devices, the main focus also involved the visual redesign of the new Internet presence.
When defining the new design, our priority was to focus on essentials. Therefore, we have consistently chosen a uniform appearance for all areas. It was also important to integrate high quality graphics during the website makeover. The new website design stands out through clear and neatly arranged page layout on a predominantly white background.
The navigation has been optimized to enhance the user-friendliness of the Internet presence which has so far been published in 7 languages. The mouse over navigation used to be organized on two levels, as of now the visitor can navigate across a total of four levels. This allows the website visitors to comfortably search for information – and to do so in a more targeted way. In the redesigned toolbar, the visitor can find the search function and the new direct links to contacts and press. The language selection too has been integrated in the toolbar. The online shop of Dentaurum is in the upper right corner of the website.
Another important point during the relaunch was how to optimize the website for mobile devices. Tablet computers and smartphones are enjoying more and more popularity. According to the online survey carried out in 2013 by the German TV channels ARD/ZDF, the proportion of people accessing the Internet via their smartphone had grown within 5 years from 4% (2008) to 45% (2013). For this reason, the new company website of Dentaurum is now available in three versions. Depending on the screen size and type of the mobile device, the presentation of the website adapts to the specific requirements of tablets and smartphones. Optimal use without restrictions, even while on the move, is thus ensured.
See for yourself! The new online world of the Dentaurum Group is now available at www.dentaurum.de
GmbH & Co. KG
Tel. +49 7231 / 803-0
Fax: +49 7231 / 803-295